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IOOF and Radar Communications engaged Robert Young to come up with a new Photographic library. The brief was to be able to communicate a variety of messages using unusual and unique images. There are many advantages for working this way.
> Ease of access to image bank.
> Use Photographic Branding to enhance identity.
> Reduces Costs
> Time reduction in finding the right image.
> No renegotiate for each use each time.
> Exclusive images, wont be used by anyone else
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